Rutherford County Google AdWords Training Seminar

Sep 21, 2011 at 11:47 am by bryan

Middle Tennessee State University’s Tennessee Small Business Development Center and the Rutherford County Chamber of Commerce will present a three-part Google AdWords training session on Oct. 13, at the Chamber Building.

“Advances in technology have made certain forms of online advertising more affordable, more effective, and easier to do – that is what Google AdWords is all about,” said Patrick Geho, state executive director for MTSU’s statewide business center network. “Once you set up a Google account, you can begin to create ads whenever you want, selecting your keywords and phrases. Google's keyword selection tools help you to identify alternate words and phrases and provide you with some data on how frequently certain phases are searched. Using Google AdWords as an advertising tool draws the attention from potential customers searching the Internet who are pursuing a specific task or active interest. ”
ADVERTISEMENT

Anastasia Holdren, a Google Authorized AdWords Seminar Leader, will lead the training. Her Nashville-based consulting firm, SEM Training, provides training and consulting services for Google AdWords advertisers. Holdren piloted Google’s Seminars for Success program in 2006, and since then, has trained thousands of advertisers around the world, and helped companies large and small maximize the performance of their AdWords accounts. “Over the years Stasia has worked with a wide range of clients, including Osram Sylvania, Harvard Business School Executive Education, eMarketer.com, Cannondale, Air Jamaica, the National Federation of Independent Business, Psychiatric Services, TravelCenters of America, SolidWorks and New Media Manitoba,” said Geho. “We are fortunate to have Stasia onboard to provide AdWords training for our area businesses.”

 
Online registration is available on the Chamber’s website at www.rutherfordchamber.org through Oct. 7. For additional information, please contact the TSBDC at (615) 898-2745.

 

Sections: News